
Lori Squires
With more than 30 years of business experience creating, growing, and selling two successful businesses, Lori’s entrepreneurial ventures equip her with unique and strategic financial business advice for small business owners.
Whether it’s making smart business decisions, having a firm grasp on where your money is, or creating an exit strategy, Lori has the ability to speak to wherever you are in your small business journey.
The struggle is real, but Lori can help.
Background
Lori launched her first business, Lori’s Bookkeeping Services, in 1996 while simultaneously obtaining a Certificate of Accounting Degree at the local community college in Manchester, Connecticut, and balancing her role as a wife and mother to four young children.
She went on to grow that company into Comprehensive Business Solutions, sell it for a profit, and relocate to Charlotte, North Carolina, where she started all over again with Accounting By The Books. This time, she learned from her past hiccups and again grew and sold the business for a profit.
Today, Lori offers CFO and controller services and shares her insights with small business owners looking to grow or sell their businesses.
Expertise
Why Us
At Clarity Consulting, we believe small businesses deserve more than cookie-cutter solutions—they deserve tailored strategies, honest guidance, and a trusted partner who’s invested in their success. That’s exactly what we deliver.
What Sets Us Apart?
1. We’ve Been in Your Shoes
Our team brings real-world experience as former entrepreneurs, CFOs, and business owners. We understand the day-to-day challenges you face because we’ve faced them too—and we know how to navigate them with clarity and confidence.
2. Strategic, Not Surface-Level
We go beyond the numbers to help you build a solid foundation for long-term growth. Whether it’s optimizing your cash flow, building a sustainable business model, or aligning your goals with your operations, we focus on strategy that sticks.
3. Personalized, Practical Support
No two businesses are the same. That’s why we tailor our services to fit your unique goals, challenges, and vision. From hands-on coaching to Fractional CFO services, we meet you where you are—and help you get where you want to go.
4. Transparent and Collaborative
You’ll never be left guessing. We communicate clearly, set honest expectations, and work alongside you every step of the way. Consider us an extension of your team—here to advise, support, and cheer you on.
5. Results You Can Measure
We’re focused on outcomes, not fluff. Our clients see measurable progress in profitability, efficiency, and peace of mind. When you work with Clarity, you’re investing in more than consulting—you’re investing in a smarter future for your business.
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